AI Insights · Timothy · January 2021
Q4 2020 Performance of Unicorn Games on Android in Brazil
An overview of the top Unicorn-themed gaming apps on the Android platform in Brazil for Q4 2020, revealing trends in downloads and user engagement.
As the year 2020 came to a close, the performance of Unicorn-themed gaming apps on the Android platform in Brazil showcased interesting trends in user engagement and downloads. Sensor Tower provides a detailed look at the top five Unicorn Games and their trajectory in the fourth quarter.
Budge Studios' My Little Pony: Harmony Quest saw a steady increase in downloads, starting the quarter with around 10K and finishing with over 12K. Weekly active users dipped slightly in October but recovered to peak at approximately 28K by the end of December.
SOCEM's Unicorn Dash: Fun Runner 2 experienced a high of 24K downloads in mid-October but ended the quarter with a decrease, landing at around 10K. Its weekly active users mirrored this pattern, starting strong with 36K but dropping to 21K by the year's end.
TutoTOONS' My Baby Unicorn - Pony Care had a notable surge in downloads in the last week of December, jumping to over 38K. The weekly active users for this app also saw a significant rise, ending the quarter with 88K, up from around 103K at the beginning of the period.
The same publisher's newer title, Kpopsies - Hatch Baby Unicorns, showed a promising start with downloads peaking at over 233K in early November. The weekly active users for this app reached an impressive 434K in the same week, although there was a slight decline to around 249K by the end of December.
Lastly, Coco Play By TabTale's Coco Pony - My Dream Pet maintained a consistent download rate throughout the quarter, hovering between 5K and 7K. The weekly active users remained stable with a slight uptick, ending the quarter with around 46K users.
For more insights into app performance and trends, Sensor Tower's comprehensive data provides valuable context for market analysis and strategic planning.